Sub-Standard Studios

The most popular free book on the Kindle store is The Art of War…in the Self-Help section. More popular in fact than How To Win Friends and Influence People. Which is because learning how to make war is free while it’ll cost you almost $13 to learn how to win friends.

My guess is that many of the people who purchased How To Win Friends and Influence People have given up in frustration and have now gone with The Art of War. This will not end well.

If you’ve ever wondered what Black Friday is like for people who work in retail then this song is for you.

Johnny Dividas has lent his exceptional musical talents to yet another song. This time it’s a tribute song to a cat, taken before his time.

McDonald’s has announced plans to introduce it’s own brand of infant formula at McDonald’s locations across the country starting in April. Initially the formula will be available in two flavors, “McNugget Flavor” and “Big Mac Flavor” with plans to introduce more flavors in the future.

A press release from McDonald’s relayed the corporation’s excitement about this new product line:

“At McDonald’s we’ve always been a company that has strived to include the whole family in our meal offerings but one family segment had always been left out, until now. Introducing McFormula, the all new infant formula from McDonald’s.

McFormula offers babies a flavor filled meal so that they can enjoy the McDonald’s experience like the rest of the family and mom and dad can feel confident that their child is receiving nutrition that meets all FDA guidelines.”

Parent groups have raised concerns over what they consider McDonald’s attempt to get kids addicted to fast food at an even earlier age than before. At a time when childhood obesity is at an all time high, their concerns resonated with the FDA at least for awhile.

The FDA was reluctant to approve McFormula for sale and were heavily lobbied by both sides. An FDA official speaking on condition of anonymity said, “Our biggest concern was the flavorings and artificial coloring that McDonald’s chose to add to it’s line of infant formulas. Those type of ingredients have traditionally not been allowed in products like this.”

Eventually though McDonald’s was able to win approval from the FDA. Their decision cited hard economic times as a reason for approving this low cost formula for sale. McDonald’s did have to make one concession however in order to win approval. The FDA would not allow the product to be sold only at McDonald’s locations because parents would not have access to the same formula when away from a McDonald’s restaurant. Trying to switch your child’s formula can sometimes produce an upset stomach and a picky eater.

In an effort to comply with the FDA’s decision, starting in June, McFormula will be on grocery store shelves in over 1,500 stores across the country and the company stated that it hopes to expand that to more than 4,000 stores by the end of the summer.

Sales at the fast food giant have been stagnant for the last few years and this is obviously an attempt at tapping into a market segment that has been largely untouched by the fast food industry until now. So will McFormula succeed? If the 2.5 Million Happy Meals they sell every year is any indication then yes, you can expect McFormula to be very successful.

What do you think? Post a comment below or you can contact McDonald’s directly.

Disclaimer: The “McDonald’s” name it’s logo and and any product names are owned by McDonald’s through various copyrights, trademarks and registered stuff. They are used on this website for entertainment purposes only. McFormula is not a real product and the image of it is a fake, though I kind of feel like I just gave McDonald’s a million dollar idea. Your welcome.

Long time Sub-Standard Studios artist Johnny Dividas has a new music video out. This time he’s doing rap? Sometimes I think he’s still trying to find his voice. But hey who am I to question a grown man doing a rap music video about Pillow Pets? He’s even plugging some website called ForPillowPets.com.

For more information go to Toy Wooden Train.

For more information go to Toy Wooden Train.

For more information go to Toy Wooden Train.

For more information go to 2 Hour Drive’s official website.

Ever since I wrote and recorded the song “Godzilla, Don’t Eat Me” a couple years ago, I wanted to make a music video for it. I never really knew how to approach it though but just the other day I found what I needed and was able to make a pretty spiffy little music video which you can view below. As a side note, the song is also available through Amazon Mp3 for only $0.89.